l o g o

Discovering and creating your business brand identity is less a process than a journey. Below, you’ll see two suggested paths that have worked well for other clients.

Brand Essentials

Ideal for entrepreneurs who want to begin with branding essentials only, launching their website at a later date.

Timeframe: 2 weeks

Deliverables

Brand discovery questionnaire

Primary Logo

Secondary Logo

Icon

Color and font selection

Brand how-to and style guide

$450

Next availability

Early October, 2021

Interested in working together?

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Some information to get us started.

Project management

Like communication, organization is a not-very-exciting, but crucial, step to success. For that reason, I will use a project management tool called Dubsado to manage our projects.


What exactly is a project management tool? It’s simply a secure online space that will enable and capture our online interactions – emailing, sharing files and forms, etc. Whereas files can get lost when projects are managed through email, nothing gets lost or forgotten in Dubsado. It’s the simplest way to keep our projects organized and make sure all goes as smoothly as possible!


Don’t worry - you won’t need to download or otherwise manage this tool. All Dubsado-driven interaction will be funneled to your regular email tool. 



 


Tools

In addition to Dubsado, we will use a few other online tools, such as Google Drive for content collection and file storage, to makes everything run smoothly. 

Communication

In addition to email correspondence through Dubsado, I am available to you for phone calls. In fact, once we get started, I will set up a weekly call appointment with you to ensure we are always on the same page regarding progress. And you are welcome to set up other calls with me, as needed.


Feedback guidelines

At different stages throughout the project, you will be asked to provide feedback on design concepts, layout, etc. Often, your feedback will be collected via a form. At other times, we may discuss feedback directly.


Providing feedback may seem difficult at first, but it is essential to our success, and I will guide you through it. 


As a client, your reactions and assessment to the work I present will be instrumental to driving the project forward in the right direction. Clear, simple and straightforward feedback is the key to efficiently progressing to our goals.

Content collection

In order to keep to timeframes and deadlines set, I will need all the content for your website before I start the project. 


During our initial strategy, content and design meeting, we will lay out a plan for your site that will help us map out exactly what content is needed. Specific content requirements will be sent to you following this meeting.


Unless otherwise agreed upon, you will need to provide the copy for all pages and any particular images you want to be used on the site. A dedicated, shared Google Drive folder will be set up to collect your uploaded project content. The link to this secure folder will be sent to you after our initial meeting.


Working hours

Mon - Fri
-
Sat - Sun
Closed